In the second part of our series I’m going to move on to display ads and building the close. DISPLAY ADVERTISEMENTS A display or space ad differs from a classified ad because it has headline, layout, and because the style is not telegraphic, i.e. short and to the point.
Continue readingThe most important aspect of any business is selling the product or service. Without sales, no business can exist for very long. All sales begin with some form of advertising. To build sales, this advertising must be seen or heard by potential buyers, and cause them to react to the advertising in some way. The […]
Continue readingDespite the massive amount of information and advice available online these days, there are still far more people who fail at Information Marketing than succeed. Actually, the volume of information is one of the main causes. There is so much information being directed at us these days that it is becoming increasingly difficult to focus […]
Continue readingI said I would put up some photographs of my recent visit to Singapore so here goes.
Continue readingEntrance to Singapore harbour viewed from a river cruise boat When I was in Singapore I met up with a new Internet marketing friend, Alvin Phang. Alvin has been working online since only June 2006 and now generates a 5 figure monthly income working full-time online. I did an exclusive interview with him for a […]
Continue readingFor those of you who have been wondering where my site disappeared to, it’s back. Or, at least getting back. Like many of you, I’m sure, a couple of weeks ago I suddenly found myself the target of a malicious attack. Someone managed to hack into this site and start using it for their own […]
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